Leaning Forward

Building emotional connection with your customers (interview with Gary Corrin)

May 08, 2021 Andrew Thorp
Leaning Forward
Building emotional connection with your customers (interview with Gary Corrin)
Show Notes

"Often what's stopping us from succeeding isn't the value of our ideas—it's our inability to communicate that value meaningfully."

So says Gary Corrin, a marketing and branding consultant based in the UK. In this revealing interview with Andrew, he talks about his work and the way he helps clients to build their brand story and create a deep emotional connection with their customers.

Highlights incude:

  • an unusual experiment on e-bay
  • the psychology behind serving people in a restaurant
  • different ways to explain what you did on a stag party
  • finding your professional mojo through beer

Show is hosted by Andrew Thorp, AKA 'The Multi-Story Man'.
Andrew is a professional speaker, trainer and consultant in the field of verbal communication and storytelling in the business world.

Connect with Andrew on LinkedIn.

Track: Travel With Us — Vendredi [Audio Library Release] Music provided by Audio Library Plus Watch: https://youtu.be/o-rpKzt4KSY​ Free Download / Stream: https://alplus.io/travel-us

Podcast artwork by Peter Thorp
Microphone image: Photo by Claus Grünstäudl on Unsplash
Banner image in main feed: Photo by Claudio Schwarz | @purzlbaum on Unsplash